Diageo looks to the future with £100m Scotch Whisky investment

Posted on February 16, 2007
Filed Under WhiskyBuzz |

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The investment - one of the biggest ever in the industry - comes at a time of sustained growth in Diageo’s Scotch Whisky business worldwide. It will meet anticipated long-term demand for the company’s brands in growing markets such as Brazil, Russia, India, China and Mexico.

Projected demand in these and other markets shows a clear requirement for additional production capacity in Diageo’s Scottish supply business. It will also increase employment. Diageo estimates up to 200 jobs will be generated during the investment period stretching over the next few years.

The £100 million programme will expand capacity in malt distilling and grain distilling, where almost £80 million will be spent, and in packaging and warehousing where the investment will be over £20 million.

Diageo will build a new malt distillery in the north of Scotland - the preferred location is at Roseisle on Speyside - and expand the Cameronbridge grain distillery in Fife, already the largest in the UK. Bottling capacity at the company’s Shieldhall packaging plant in Glasgow will be increased and warehousing capacity will be extended in central Scotland.

Source: http://www.diageo.com

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