BBC reports today that drink maker Bacardi will invest more than £120m in Scotland to increase production of its Dewar’s Scotch whisky brand.
The firm is trying to capitalise on emerging markets – especially in Asia and Latin America.
“Demand for Dewar’s premium whiskies has grown significantly, especially in Asia and other emerging markets where the brands were launched only in the past three years,” said Bacardi’s chief executive Andreas Gembler.
“This substantial plan demonstrates our clear commitment to Scotland, known around the world for its quality whisky, and to our Dewar’s brands, favourites among consumers.”
Bacardi bought the Dewar’s brand in 1998 and employs 300 people at seven locations throughout Scotland.
Read the full story at BBC.com
