Chivas Regal 25 year old is back after 98 years

Posted on September 29, 2007
Filed Under Blend, Event, For the collector, WhiskyBuzz |

The exclusive new Chivas Regal 25 pays homage to the first ever Chivas Regal blend, also a 25 Year Old whisky, which was shipped from Aberdeen, Scotland to New York in 1909 to satisfy the sophisticated palate of American high society. It quickly became the most talked about tipple of distinguished Americans and developed into a global icon.

The new premium expression, which will retail for $299 and be available only in limited quantities, was launched at a glamorous, star-studded ceremony held at the New York Public Library yesterday evening.

The launch event of Chivas 25 was designed to embrace the brand’s authentic Scottish heritage while reflecting the essence of the glamorous New York society in which Chivas Regal found fame in 1909.

Featuring entertainment from Grammy-winning jazz vocalist Diana Krall, the event will be attended by over 400 VIP guests from more than 30 countries, including movie stars Julianne Moore and Daniel Wu.

The first bottle of Chivas Regal 25 will be piped in by 25 members of the New York City Fire Department. Guests will then be led in the first ever tasting of Chivas Regal 25 by Master Blender Colin Scott.

Read more about the Chivas Regal on Pernod Ricards site.

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Comments

4 Responses to “Chivas Regal 25 year old is back after 98 years”

Lucy Liu pulls attention to Chivas 25 » WhiskyGrotto.com on October 4th, 2007 5:02 am

[...] Earlier posts about the Chivas 25 launch [...]
Your father is worth every penny : WhiskyGrotto.com on May 25th, 2008 5:34 am

[...] the guests return home, with the receipt of their custom kilts and two bottles of the prestigious Chivas Regal 25-Year-Old Scotch Whisky, one of which will be presented in a special case designed by Viscount David Linley, son of [...]
Ramos Ruben on August 11th, 2008 10:42 pm

savesq tengo un wusky del año q se vendio en el año 45 y lo quiero vender no se a q precio lo puedo aserlo me pueden informar eso gracias
The Man in the Grotto on August 12th, 2008 5:36 am

Hi Ramos,

I translated your post into something like: You have a bottle of whisky that is 45 years old…etc.

But, please post again, this time in English. And if it is a sell, the please use the Community.

Regards
Johan